Average Session Duration · SaaS (B2B Software)
SaaS (B2B Software) Average Session Duration
The 2024 percentile distribution for Average Session Duration in the saas (b2b software) vertical, sourced from Contentsquare DXB 2024 (derived for SaaS).Derived row — interpolated from the primary source plus adjacent verticals. See “Derivation notes” below.
Where does your rate sit?
Source: Contentsquare DXB 2024 (derived for SaaS) · 2024 · derived
Derivation notes
Derived from Contentsquare B2B/Technology segment. SaaS marketing sites with demo videos and detailed feature pages drive longer sessions. Users comparing multiple features before a demo request can spend 4-8 minutes. Landing pages without deep exploration average 60-90s.
Source
Contentsquare DXB 2024 (derived for SaaS)
Source data published 2024 ·
Curated by Paulo de Vries, operator of ConversionBench. Every benchmark links to its primary source.